Content Management System
What is a content managment system? This really is dependent on the context fo the question. Not to long ago it simply meant, a system that published content to a website in a consitent uniform way. If it was a higher end system then it might inlcude features such as workflow, roles and spellchecking.
Today Content Managment System has a whole new meaning. Today's requirements have pushed the envelope into areas of Blogs, Forums Social netoworking and Web 2.0
eSuiteTools has been designed to meet all of the needs of today's needs for a robust presence on the internet, for example, Content managment with a social networking focus.
Social networking provides opportunity for stakeholders to connect with one another and discuss your organizations reputation. Creating a social network , or building a profile, allows conversation. Different types of networking platforms, and the best way to engage them, can lay a foundation that builds a positive reputation of your organization.
Whenever you build a social networking profile, you're creating web content that is highly focused on your organizations brand. Unlike other forms of social media, social networks rely heavily on community participation. Social networks allow an organization to build emotional ties to the people in the community. These social networks are an important part of any reputation management or brand building effort. Wherever communities are formed, the opportunity for conversations about your brand exists.
The bedrock of a social networking profile is the presentation of key information about your organization and your brand. An online identity builds reputation. A networking profile for the organization, and / or its members can allow for both private and public areas of publication. They may include status updaters and streaming feeds, images, video and a whole host of interactive multimedia content. Building a network of associates build your organizations reputation by creating a following of brand advocates.
